einen Trend setzen
to initiate a new fashion or direction that others follow
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In a sentence
Der junge Designer setzt mit seiner neuen Kollektion einen Trend.
How it is used
Means to initiate a new fashion or direction that others follow. Neutral register. Use in marketing meetings when discussing launching a new style. Common mistake: confusing with 'einen Trend erkennen' (spotting a trend).
Other verbs that go with Trend
This is the choice the collocation turns on.
- im Trend liegento be currently fashionable or aligned with prevailing direction
- gegen den Trend gehento act opposite to popular opinion or direction
- sich dem Trend widersetzento actively resist or refuse to follow a trend
Other collocations built on setzen
- einen Akzent setzento set an accent
- sich in Bewegung setzento start moving/get going
- in Betrieb setzento start something up
- in Beziehung setzen zu+Dat.to relate something to something
- jdn. unter Druck setzento put someone under pressure, usually to speed up or decide
- jdm. einen Floh ins Ohr setzento put an idea into someone's head
- eine Frist setzento set a deadline
- auf freien Fuß setzento release someone from custody
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